Max's joined the GTAteam in 2019 as a Marketing Intern and has taken roles of increased responsibility involving Sales and Marketing.  With a background in sales, data analysis, market research, and strategic planning, Max serves as the GTAteam's Category Manager providing valuable insights into retailer strategies, category segmentation, analytics, and data, using both traditional demand planning and AI based programs.  Max works closely with clients to cultivate and strengthen their relationships within the industry.